When the Mute Boston Bag and Brooch set planned by BTS V went on sale, they recorded sold out in seconds, surprising the world.
‘ARTIST-MADE COLLECTION BY BTS: V‘ was sold at Weverse Shop, a fan commerce platform, at 11 am (KST) on January 11.
The brooch set and bag created meticulously and delicately, deciding on color, size, and material selection based on the design sketched by BTS V, received explosive attention right after its release. Even before the sale, social media was flooded with articles about the purchase intention of fans and the possibility of purchase due to fierce competition.
When the sale time started, fans worldwide clicked at the speed of light to purchase. But, when they clicked on time, it appeared out of stock immediately, leaving fans in a panic.
The bag, named MUTE after V‘s favorite game character, sells out in 1 second. Then, the brooch set sells out in 2 or 3 seconds in the order of cloud, flower, and face. So, all V’s designed merch is sold out!
Luckily, some succeeded in adding it to the shopping cart. But, some fans failed to purchase it because it did not proceed to the payment stage due to being out of stock. Fans who failed to purchase V’s bag were called ‘VIRKIN’ after the model of Birkin, which was difficult to buy, and ‘1-second bag,’ which sold out in 1 second.
Shortly after the sale ended, V’s bag was auctioned off on eBay, a platform where personal commerce is also conducted. The starting price of the auction varies from $2,000 to $10,000, and the auction is in progress. In just one hour, 82 people participated, and the price soared to $12,900, causing overheated competition.
Foreign media also quickly reported the news. The World Music Awards (WMA), called Europe’s Billboard, said, “The Mute Boston Bag designed by V made a history of selling out the fastest in the world in just a few seconds. You did a good job, V,” congratulating V, who holds two Guinness World Records.
USA TODAY, journalist Fatima said, “I don’t want to talk about Taehyung’s bag anymore because my heart is sick after failing to buy the bag.”
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